In this hilly territory viticulture dates back to the time of the Etruscans, who between 800 and 500 BC dominated this area of Tuscany, chiefly mining for its abundant minerals (many archaeological remains have been found on the property). The Castle of Doglia, known as Terriccio, which dates back to the Middle Ages was strategically built on a hilltop because it was used as a tower for transmitting signals to the inhabitants in the low lying areas, giving them time to hide in the fortified castle when Saracenian sails were sighted.

The Castello del Terriccio (Castle of the land) therefore dates back roughly 1000 years. Between the 13th and 14th century the bishop of Pisa, nephew to Pope Bonifacio VIII, in the name of the church gave the property in "emphyteusis" (a kind of low rent lease coupled with the right of assignment and the obligation to care for the property) to the Counts of Gaetani. At the end of the 18th century this branch of the Gaetani family was without an heir and Terriccio was purchased by Prince Poniatowski, an émigré or noble refugee from Poland, who owned the property until World War I. The Poniatowski family transformed the castle from its original function as a fortress into an agricultural complex designating land into farmland and deciding which lands where to be used for the cultivation of grain, olives and grapes, all which were the local produce of this area. This family also constructed the wine cellars, barns and farmhouses.

The modern history of the estate begins after World War I, when it was acquired by Count Serrafini Ferri, whose family still owns the property. In the 1920s the Serrafini Ferris' implemented major improvements to the property. This family laid the groundwork for the estate that remains more or less unchanged today.

Up to the 1970s the estate was known mainly for production of grain, it even held the European record for production of second harvest corn. This specialization in grain continues today but also in the organic production of spelt (dinkel wheat), corn, forage and olive groves – but this has been overshadowed in recent times by the estate's expertise and reputation for  viticulture and the production of fine wines. It expanded from 25 hectares of vineyards (62 acres) in 1980 to 60 hectares (148 acres) today.